Why Do You Need Inbound Call Services?
Access to plenty of choices in the market has increased the expectations of digital customers. It has become more challenging for businesses to keep customers satisfied than to attract new ones. This is why most companies are navigating towards a transformative era in customer service by prioritising customer satisfaction and investing in specialised Inbound Call Services. These services enable your customers to reach out to your business conveniently and effortlessly to resolve their issues efficiently.
How Do Inbound Call Services Functions Differently Than Outbound Call Centres?
Inbound and outbound are types of call centres each kind functioning differently based on nature, calling types and services. For instance, inbound call centres are designed to provide customer support, call answering, order processing and help desk services. Shortly, inbound call centres receive and answer calls from existing customers having issues and questions about your products and services. Conversely, outbound call centre agents call potential and existing customers to increase sales and boost satisfaction. They are involved in telesales activities, telemarketing services, market research, lead generation and appointment settings.
What Do Specialised Inbound Support Centres Offer?
- Customer Services: These professionals manage customer issues, concerns and queries and provide solutions to address these issues.
- Technical Support: Many companies offer technical support to customers who use their products and services. They employ a professional technical support team to answer customers’ technology-related queries like how to use the product etc.
- Help Desk Support: Some customers seek help desk support to resolve basic, easy-to-answer questions. This is why you should hire a team that can answer questions like account information, password settings, payment method, address changes etc.
- Appointment Settings: Businesses no longer need to answer every appointment-related phone call. Specialised call centre support services can schedule an appointment for you by sending automatic notification.
- Sales & Order Processing: Although many customers use online resources to buy a product, some prefer to call your business to purchase. Inbound services can help you manage orders and inbound sales.
- Lead Qualification: Inbound services mostly deal with current customers and clients, they also communicate with prospects. Before moving a lead to your sales team, companies should ask pre-qualifying questions to save your sales reps’ effort and time.
- Upgrades & Renewals: Customers also contact a business to ask about product upgrades or service plans. Inbound calling agents can efficiently process and upgrade renewals on your business’s behalf.
What are the Industrial Uses of Inbound Call Centres?
Industries and companies can outsource their inbound calling operations to these services to ensure top-tier customer service. This is especially true for client-facing businesses that experience a large influx of incoming calls. However, the inbound needs of every sector can be different depending on the industry, let’s learn how.
1. Healthcare Sector
These services can collaborate with inbound service providers to address their customer’s healthcare needs. Inbound services employ professionals of the field equipped with practice management software and digital assets to help you manage call overflow, calls after closing hours, appointment settings etc.
2. E-Commerce & Real Estate Business
Nowadays, almost all brands are available online so inbound call centres help your on-site staff handle customer calls, process orders, schedule appointments and provide account information. Moreover, real estate agents are always on the go so they cannot take customer calls all day. For this reason, real estate businesses can manage call flow, route calls or live chat with buyers through inbound services.
3. Banking & Finance Sector
It is an efficient way to keep your customers connected with your business round the clock while the first call resolution rate also increases customer satisfaction. This facility also saves your customers time as they can get the answers to their queries on the phone without visiting the bank.
4. Travel & Restaurant Industry
The hospitality and travel industry can make reservations, book tickets, process orders and more activities easily and efficiently with inbound services. Another advantage of inbound call centres is that they can scale up and down according to their seasonal business needs. They can offer a good customer experience to keep them coming back to your business and review recordings and customer reviews to make positive changes.
How Outsourcing Inbound Operations Can Benefit Your Business?
1. Win Back Lost Customers
If you own a business that has to handle a large influx of customer calls in routine, chances are higher of missing some calls. Due to the variety of options available in the market, dissatisfied customers can easily move to your competitors. Partnering with specialised inbound services is an effective way to bring these customers back to your brand.
2. Save Your Resources
While hiring in-house staff to deal with customer service, companies also invest in necessary equipment and technology. All this involves high upfront costs that are ongoing. Inbound call centres have already developed infrastructure and resources with updated technology to ensure seamless customer communication. This way you can save resources and use them in other parts of the company.
3. Access to the Global Talent Pool
Inbound services employ global professionals from different zones so you can expand your business and manage it efficiently. These agents know the cultural sensitivities of their area so companies can provide round-the-clock 24/7 services for the convenience of their customers. Companies can get useful insights into market trends and preferences to formulate effective strategies for business growth.
4. Meet Customer’s Expectations
Customers want to feel valued so responding to each call and resolving issues is important to keep customers loyal. Delivering quality products is one of the many aspects to boost satisfaction. Moreover, as your business grows, the customer base also increases. You need to have enough agents and infrastructure to respond to each call. Inbound services help companies understand the needs and expectations of customers from your business.
Closing Thoughts
More than 96% of customers believe customer service increases loyalty to a business. For this reason, Inbound Call Services have become the first choice to manage complaints, inquiries and issues efficiently allowing you to focus on core functions. By collaborating with a dedicated team to manage customer calls, companies can ensure timely responses to their customer concerns. However, you should carefully choose an outsourcing partner that can address your business needs. Hence, if you are interested in improving your business communication skills, let’s contact CherryBerry UCM for expert guidance and position you as a company that values its customers.